Shiseido has been selected and awarded the 2013 World’s Most Ethical Companies designation for the second consecutive year. The announcement was made by the Ethisphere Institute, a U.S.-based international think-tank dedicated to advocating best practices in business in such areas as corporate ethics and corporate social responsibility (CSR).
In addition to strengthening governance and thoroughly adhering to sound corporate ethics, global companies are currently urged to address major management challenges by taking a leadership role concerning social and environmental issues while also ensuring profitable, sustainable growth. "Guided by the corporate philosophy ‘Our Mission, Values and Way,’ Shiseido remains committed to promoting ethical and practical initiatives toward the environment and CSR throughout the Group as well as respecting how these activities can contribute to bringing new and richer sources of value to customers and communities around the world," the company stated.
About Shiseido
For over 140 years since it was founded in 1872, Shiseido has been engendering the spirit of "serving our customers through beauty and wellness” as a fundamental principle of its corporate activities. The company has reviewed and newly established the Shiseido Group corporate philosophy entitled “Our Mission, Values and Way” in April 2011 with the aim of enhancing the solidarity of the Shiseido Group.