In February Bourjois (Chanel) will launch Volume Glamour MAX Definition Mascara, said to combine high definition with volume. Following the launch of Volume Glamour MAX, Volume Glamour MAX Definition Mascara claims to provide ten times more volume to lashes thanks to its volume-enhancing agents and black pearl extracts.
Featuring a maxi brush that includes more than 500 bristles, Volume Glamour MAX Definition Mascara is said to define eyes lash by lash. The brush also features a special bristle tip for tiny lashes. Meanwhile Bourjois is also launching its Black & Light Winter 2012 Collection that combines the effect of light and shade with products like Light eyeshadows, available in golden white, sky blue and grey-pink, and the new pencil Shadow & Light, featuring a double tip with a dark and a light end. In March the company will also roll out the innovative Flower Perfection, Bourjois’ first youth extension foundation with SPF15 which will include a handy sponge applicator.